British YouTube gaming network Yogscast have raised more than $1.1 million for charity.
Every night throughout December, the members of Yogscast live-streamed games on Twitch.tv and accepted challenges from their audience as part of their 2014 ‘Jingle Jam’ charity drive. Viewers that donated at least $5 were allowed to leave comments and set challenges for the gamers, while a partnership with Humble Bundle meant that viewers who donated over $25 received a free bundle of 15 games in exchange for their donations.
The team raised a total of $1,104,882.09 (~£725,000), which will be split between five charities: Oxfam, Doctors Without Borders/MSF, Fauna & Flora International, Special Effect, and End Polio Now.
“It blows our mind every year just how incredibly generous people are,” Yogscast co-founder Lewis Brindley said in a statement. “I want to thank each and every person who donated to make the Jingle Jam so successful.”
Annual holiday charity drives have become tradition for the members of the Yogscast network, which represent some of YouTube’s most popular British gaming channels. In last year’s ‘Dwarven Dairy Drive,’ the team raised an incredible $1,156,799.80 for charity through viewer donations alone. This year, viewer donations fell slightly to $930,097; however, an additional $175,000 was raised by Yogscast directly through the sale of a Christmas song (“Does Santa Claus Visit Zombie Pig-men Kids in the Nether in Minecraft (At Christmas Time)?”) and a limited edition Christmas jumper.
Since their first live charity event in 2011, Yogscast have raised more than $2.6 million for charity.